Is Reciprocal Links Bad?

Sometimes we say reciprocal link are good and others say it is bad. But why is it so? Maybe because there is a good link and a bad link either. It is better to know what is a good link for you and the bad one. Most of the time this concept has always been disregarded. Maybe most people were focused on how to earn money as fast as possible. But they don't know the basic so they always failed. Here are the difference of Good and Bad reciprocal links that was told by other SEO pros.

Good Reciprocal Links:

Let's say you are selling books. Probably you want to gather links from the internet so that spiders will crawl into your site more often. It is important to know that a link is good if it comes from the same product and same category.Basically if your topic is related to books you must link to those who are selling books or better to those articles related to the books that you were selling. You must know how to categorize your site to where it belongs. Great reciprocal links come from the people inside your niche.

Bad Reciprocal Links:

SEO experts have been saying that anything on a links page would be bad, unless they were very tightly related to you subject. If you're selling machines then you should link to machines or machine parts and not to Coffee brands. Though your site will not probably be penalize, it otherwise suffer the consequence of low ranking or slow improvement of ranks. Google and most of the search engines are looking to the quality of the links. It's not just of the link itself but it is how useful the link for the researchers.

Another scenario is the link that links you which is probably related to your topic but might link to a topic that is not of your category. I think it is also important that all the links within your links must have pure quality links. Otherwise you might wonder that your rank is depleting of no accurate reasons.

In general it is a common sense for everybody especially for the researchers or users to follow good links regarding the topic that they are into. Quality content which is all of the web page items (links, texts, images, etc) lead to good traffic. Always check all the links to secure your site's credibility. Wish you more quality links!